IJSSH 2017 Vol.7(6): 402-407 ISSN: 2010-3646
doi: 10.18178/ijssh.2017.V7.856

Study of Users’ Satisfiability with e-Book on Travel Sight Based on University Students

York Min-Yu Sun
Abstract—This study investigated the differences of users’ satisfiability with traditional book and e-book on the travel sight and the characteristic stores around located at Meishan, Chiayi county, Taiwan, based on the questionnaires from the students of a university in Taiwan. The travel sight and its characteristic stores was introduced both in traditional book and e-book and presented to the students so as to compare the differences of their satisfiability of the presentation. This study also investigated the affections on the users’ satisfiability with e-book of two factors, namely, attitudes towards computer and attitudes towards mobile devices, and the incentives of purchasing the e-book. The research results indicated that most of the students were satisfied with both the traditional book and e-book on the travel sight and its characteristic stores. Meanwhile, the satisfiability with e-book was higher than traditional book and both the factors of attitudes towards computer and mobile devices were proportional to the users’ satisfiability with e-book. The priority order of the incentives of purchasing the e-book was as the sequence of the subject matter, layout of text and pictures, price, interactivity of multimedia, portability, and repository.

Index Terms—Travel books, e-book, attitudes towards computer, mobile devices.

York Min-Yu Sun is with the Department of Applied Digital Media, WuFeng University, Min-Hsiung, Chiayi County, 625, Taiwan (e-mail: york@wfu.edu.tw).

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Cite: York Min-Yu Sun, "A Study of Users’ Satisfiability with e-Book on Travel Sight Based on University Students," International Journal of Social Science and Humanity vol. 7, no. 6, pp. 402-407, 2017.

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