IJSSH 2015 Vol.5(5): 487-490 ISSN: 2010-3646
DOI: 10.7763/IJSSH.2015.V5.505

The Effectiveness of Entrepreneurial Motivational Training Programme among University Students

Zarina Abdul Munir, Syukuriah Idrus, Shamsul Azren Mohd Shukur, Rahimah Ithnin, and Siti Sarah Mohamad
Abstract—Entrepreneurial Development makes a powerful impact on the development of the country. The success of the entrepreneur depends on the environmental factors such as economic, legal, social, political and technological factors which influence the motivational factors thus leading to successful entrepreneurship. The motivational factors are the key factors influencing the entrepreneurial behavior and operation of the business and thus the need for the study on the entrepreneurial behavior and their due influence. The aim of this paper is through a quantitative study to determine how efficient academic entrepreneurship motivation training occurs in an academic environment and how these programmed are structured and organized. Major implications of this study are to address clear motivational training objectives and to base the content of programs on specific characteristics of the local or regional environment. It is also important (i) to improve the entrepreneurship skills of students and other potential participants might shed light on how motivational training method could be improved, and (ii) to set up a networking group to facilitate creation of the entrepreneurship process.

Index Terms—Entrepreneurial motivation, training programs, entrepreneurship.

Zarina Abdul Munir, Syukuriah Idrus, Shamsul Azren Mohd Shukur, and Siti Sarah Mohamad are with the Faculty of Business Management, University Teknologi Mara, Malaysia (e-mail: sshukur2001@yahoo.com).
Rahimah Ithnin is with Ministry of Communication and Multimedia Malaysia.

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Cite: Zarina Abdul Munir, Syukuriah Idrus, Shamsul Azren Mohd Shukur, Rahimah Ithnin, and Siti Sarah Mohamad, " The Effectiveness of Entrepreneurial Motivational Training Programme among University Students," International Journal of Social Science and Humanity vol. 5, no. 5, pp. 487-490, 2015.

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