IJSSH 2015 Vol.5(5): 450-453 ISSN: 2010-3646
DOI: 10.7763/IJSSH.2015.V5.498

Intention to Eat Traditional Food among Boys and Girls in Malaysia

Nur Hafizah Muhammad, Muhammad Shahrim Ab. Karim, and Humairah Hamzah
Abstract—Traditional foods serve as representation of culture and tradition of a country and are passed from one generation to another. The cuisines are prepared using fresh ingredients containing beneficial nutrients which protect human body from food-related diseases. Unfortunately, in this modern environment, adolescents nowadays seem to consume less traditional food compared to their ancestors due to various factors. This study investigates the differences in terms of intention to eat traditional food between boys and girls in Malaysia. 655 samples were drawn from Selangor's secondary school students aged between 15 to 18 years old. Results showed that girls are more traditionally oriented as they chose traditional food as their meals compared to boys. Moreover, urban adolescents appear to have higher intention to eat traditional food compared to rural adolescents.

Index Terms—Adolescents, intention to eat, Malaysia traditional food, urban and rural area.

N. H. Muhammad is with the Universiti Malaysia Kelantan, 16100 Pengkalan Chepa, Kelantan, Malaysia (e-mail: izzah_8987@yahoo.com).
M. S. Ab Karim and H. Hamzah are with Universiti Putra Malaysia, 43400 Serdang, Selangor, Malaysia (e-mail: shahrim@upm.edu.my).

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Cite: Nur Hafizah Muhammad, Muhammad Shahrim Ab. Karim, and Humairah Hamzah, " Intention to Eat Traditional Food among Boys and Girls in Malaysia," International Journal of Social Science and Humanity vol. 5, no. 5, pp. 450-453, 2015.

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